La Riffa

(1' 22")

A regular feature of most traditional Southern Italian 'feste', la riffa is an open-air auction of local cheese, wine and even farmyard animals to source funds for the local Church. But most importantly it is a moment for all ages to come together, a communal moment of bonding. The role of the  'MC' and his or her standing in the community is key to the success of this event.


This short excerpt will illustrate the interaction between the MC and the crowd: whether you speak Italian or not, you will be able to get a sense of what is going on.